{"id":367016,"date":"2025-01-02T12:05:29","date_gmt":"2025-01-02T11:05:29","guid":{"rendered":"https:\/\/www.cined.com\/?p=367016"},"modified":"2025-01-02T16:51:00","modified_gmt":"2025-01-02T15:51:00","slug":"vertical-shooting-for-social-media-ergonomy-and-practical-concerns","status":"publish","type":"post","link":"https:\/\/www.cined.com\/es\/vertical-shooting-for-social-media-ergonomy-and-practical-concerns\/","title":{"rendered":"Filmaci\u00f3n Vertical para Redes Sociales &#8211; Ergonom\u00eda y cuestiones pr\u00e1cticas"},"content":{"rendered":"\n<p class=\"has-drop-cap\"><strong>Si bien la cantidad de contenido vertical creado espec\u00edficamente para redes sociales sigue creciendo cada a\u00f1o, los cineastas y creadores de contenido est\u00e1n obligados a adaptar su equipo, el montaje de la c\u00e1mara y el estilo de filmaci\u00f3n a esta nueva forma de contenido. En este art\u00edculo de opini\u00f3n, analizaremos y reflexionaremos desde la perspectiva de un cineasta sobre la ergonom\u00eda y las cuestiones pr\u00e1cticas de filmar en vertical, as\u00ed como sobre lo que podr\u00edamos esperar en el futuro para hacernos la vida m\u00e1s f\u00e1cil.<\/strong><\/p>\n\n\n\n<p>Instagram present\u00f3 Reels en agosto de 2020 y TikTok ha sido un actor importante en la industria de contenido de formato corto desde 2018. M\u00e1s recientemente, YouTube tambi\u00e9n se uni\u00f3 al juego con YouTube Shorts en 2021.<\/p>\n\n\n\n<p>Muchos cineastas como yo han estado creando videos 16:9 &#8220;tradicionales&#8221; durante d\u00e9cadas. Luego, comenzaron a aparecer videos verticales 9:16 y, al principio, muchos de nosotros no cre\u00edamos que llegar\u00edan para quedarse. Sin embargo, nos guste o no como cineastas, los videos verticales llegaron para quedarse. Para agregar algunas estad\u00edsticas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>El 82% de los usuarios de Internet prefiere ver contenido de video en sus tel\u00e9fonos en orientaci\u00f3n vertical (fuente: <a href=\"https:\/\/medium.com\/@Wibbitz\/7-stats-that-show-why-vertical-video-is-king-on-social-media-cfd3df6e199d\" target=\"_blank\" rel=\"noreferrer noopener\">Wibbitz<\/a>)<\/li>\n\n\n\n<li>Instagram Stories y Reels informan hasta un 80% m\u00e1s de participaci\u00f3n cuando se usa video vertical. (Fuente: <a href=\"https:\/\/www.socialmediatoday.com\/social-business\/facebook-releases-new-report-video-consumption-behaviors-facebook-and-instagram\" target=\"_blank\" rel=\"noreferrer noopener\">SocialMediaToday<\/a>)<\/li>\n\n\n\n<li>TikTok es una de las aplicaciones m\u00e1s descargadas en todo el mundo y YouTube Shorts genera m\u00e1s de 70 mil millones de vistas diarias (fuente: <a href=\"https:\/\/blog.google\/products\/ads-commerce\/youtube-shorts-ads-select-lineups-abcds\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Blog<\/a>)<\/li>\n<\/ul>\n\n\n\n<p>As\u00ed es: los videos verticales no desaparecer\u00e1n en el corto plazo y, como profesionales, tenemos que adaptarnos. Este nuevo formato tambi\u00e9n genera nuevos desaf\u00edos.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-900x506.jpg\" alt=\"Shooting vertically with Canon and Blackmagic Design\/DJI cameras\" class=\"wp-image-366938\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">Cr\u00e9dito de la imagen: Canon \/ DJI<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Creaci\u00f3n de videos verticales<\/h2>\n\n\n\n<p>Hay dos formas de crear videos verticales. El primer m\u00e9todo es recortar un video 4K\/16:9 normal para crear una versi\u00f3n 9:16. No soy un gran fan\u00e1tico de hacer eso y solo recurrir\u00e9 a esa opci\u00f3n si tengo que filmar en formatos 16:9 y 9:16 simult\u00e1neamente, porque compromete la calidad y hace que el encuadre sea una verdadera molestia. De hecho, incluso con tomas con tr\u00edpode est\u00e1tico, intentar encuadrar dos salidas para diferentes relaciones de aspecto simult\u00e1neamente suele dar como resultado composiciones sub\u00f3ptimas para ambos formatos. Y m\u00e1s a\u00fan si est\u00e1s grabando con la c\u00e1mara en la mano o con un estabilizador, hace que encuadrar tus tomas sea a\u00fan m\u00e1s complicado.<\/p>\n\n\n\n<p>La segunda forma de grabar videos verticales es girar la c\u00e1mara 90\u00b0. Este es mi enfoque favorito cuando se entrega exclusivamente para las redes sociales. De hecho, en mi opini\u00f3n, hace que encuadrar las tomas sea m\u00e1s f\u00e1cil ya que &#8220;lo que ves es lo que obtienes&#8221;. Adem\u00e1s, te beneficias del aumento de resoluci\u00f3n\/nitidez incluso si (y es recomendable) cargas Reels en 1080P.<\/p>\n\n\n\n<p>Ahora bien, uno de los problemas m\u00e1s grandes que muchos enfrentamos cuando grabamos en vertical es que las c\u00e1maras mirrorless y de cine no est\u00e1n dise\u00f1adas inherentemente para eso.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-900x506.jpg\" alt=\"RigWheels 90-degree vertical camera mount\" class=\"wp-image-359047\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">Montura vertical de c\u00e1mara de 90\u00b0 de RigWheels. Cr\u00e9dito de la imagen: RigWheels<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Montaje de c\u00e1maras para grabar en vertical<\/h2>\n\n\n\n<p>A lo largo de los a\u00f1os, muchos accesorios de c\u00e1mara de terceros han desarrollado soluciones para girar las c\u00e1maras de lado y grabar en vertical. Por ejemplo, podemos mencionar el <a href=\"https:\/\/www.cined.com\/es\/rigwheels-90-degree-vertical-camera-mount-released\/\" target=\"_blank\" rel=\"noreferrer noopener\">soporte<br>de c\u00e1mara vertical de 90\u00b0 RigWheels<\/a>, la <a href=\"https:\/\/www.cined.com\/es\/tilta-foldable-arca-baseplate-released\/\" target=\"_blank\" rel=\"noreferrer noopener\">placa base Arca<\/a> plegable de Tilta o la <a href=\"https:\/\/www.cined.com\/bright-tangerine-sony-fx6-portrait-plate-released-social-media-cinema-rig-made-easy\/\" target=\"_blank\" rel=\"noreferrer noopener\">placa Bright Tangerine Portrait<\/a>, por nombrar algunos. Adem\u00e1s, muchos armazones para c\u00e1maras tienen puntos de montaje en los lados izquierdo y\/o derecho, lo que permite montar placas de liberaci\u00f3n r\u00e1pida en ellas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-900x506.jpg\" alt=\"The Canon EOS C80 has a 1\/4&quot;-20 mounting point on the right side for vertical shooting\" class=\"wp-image-353323\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">La Canon EOS C80 tiene un punto de montaje de 1\/4\u2033-20 en el lado derecho. Cr\u00e9dito de la imagen: Canon<\/figcaption><\/figure>\n\n\n\n<p>M\u00e1s recientemente, algunos fabricantes de c\u00e1maras han comenzado a reconocer que los creadores de contenido necesitan y solicitan activamente la capacidad de disparar verticalmente para las redes sociales. Canon, por ejemplo, comenz\u00f3 a incorporar un punto de montaje adicional de 1\/4\u2033-20 en el lado izquierdo de sus c\u00e1maras de cine Canon EOS C70 y <a href=\"https:\/\/www.cined.com\/es\/canon-eos-c80-announced-6k-full-frame-sensor-triple-base-iso-12g-sdi-output-and-much-more\/\" target=\"_blank\" rel=\"noreferrer noopener\">EOS C80<\/a>. Adem\u00e1s, algunas c\u00e1maras mirrorless y de cine pueden rotar su interfaz de usuario cuando disparan verticalmente.<\/p>\n\n\n\n<p>Si bien los puntos de montaje adicionales y las mejoras de la interfaz de usuario son excelentes incorporaciones, un problema importante es que todos los puertos de entrada y salida de la c\u00e1mara y los botones de control generalmente se encuentran en el lado izquierdo; Esto significa que al disparar en vertical, terminas con un Frankenrig estilo 2010 que parece de la \u00e9poca de la Canon EOS 5D Mark II. S\u00ed, volvemos a luchar con nuestras c\u00e1maras para hacer el trabajo, donde las palabras &#8220;ergonom\u00eda&#8221; y &#8220;facilidad de uso&#8221; han desaparecido del debate.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-900x506.jpg\" alt=\"\" class=\"wp-image-366946\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">Plataforma vertical Canon EOS C70. Cr\u00e9dito de la imagen: Jeff Loch<\/figcaption><\/figure>\n\n\n\n<p>Prob\u00e9 docenas de opciones diferentes de plataforma vertical para c\u00e1mara, cambiando los componentes en cada lado, pero todav\u00eda no he descubierto una soluci\u00f3n ergon\u00f3mica. Agregar receptores de micr\u00f3fono inal\u00e1mbricos, un monitor de c\u00e1mara, un transmisor de video inal\u00e1mbrico y mangos superiores\/laterales a una plataforma vertical para c\u00e1mara hace que operarla con la mano o en un gimbal sea a\u00fan m\u00e1s complejo. Asimismo, dado que la mayor\u00eda de las c\u00e1maras actuales tienen pantallas abatibles incorporadas, hay un punto de falla masivo y una protuberancia en la parte exterior de la c\u00e1mara. No me ha sucedido (todav\u00eda), pero creo que es probable que las pantallas se rompan en condiciones de grabaci\u00f3n dif\u00edciles. Por \u00faltimo, utilizar un EVF es casi imposible.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-900x506.jpg\" alt=\"\" class=\"wp-image-366943\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Fotograf\u00edas verticales: \u00bfveremos un EVF?<\/h2>\n\n\n\n<p>\u00bfQu\u00e9 evoluci\u00f3n nos facilitar\u00eda la vida a la hora de grabar contenido vertical? Una de las soluciones m\u00e1s obvias ser\u00eda lanzar c\u00e1maras con sensores de imagen verticales. Tener c\u00e1maras con sensores de imagen verticales puede parecer una idea rara y loca, pero nos permitir\u00eda volver a las c\u00e1maras que tienen una forma y ergonom\u00eda \u201cnormales\u201d.<\/p>\n\n\n\n<p>Si llevamos esa idea un paso m\u00e1s all\u00e1, la capacidad de rotar todo el sensor de imagen (como los drones DJI recientes) al grabar verticalmente tendr\u00eda mucho sentido.<\/p>\n\n\n\n<p>\u00bfHabr\u00eda demanda de este tipo de c\u00e1mara por parte de los usuarios? Si un modelo de c\u00e1mara ofreciera la opci\u00f3n de rotar el sensor de imagen sobre la marcha (incluso con un costo adicional), no dudar\u00eda en pagar por ello.<\/p>\n\n\n\n<p>Por otro lado, no veo c\u00f3mo los fabricantes de accesorios para c\u00e1maras de terceros pueden resolver todos los problemas que mencion\u00e9 anteriormente. De hecho, por muy buenas que sean las soluciones, eso no cambia el hecho de que las c\u00e1maras no est\u00e1n pensadas ni dise\u00f1adas para grabar contenido vertical de f\u00e1brica.<\/p>\n\n\n\n<p><strong>\u00bfSueles grabar contenido vertical para las redes sociales? \u00bfHas encontrado una soluci\u00f3n de montaje que te funcione? \u00bfQu\u00e9 opinas de las c\u00e1maras con sensores de imagen verticales? \u00a1No dudes en contarnos en los comentarios!<\/strong><\/p>\n<367016-main-buylinks\/>","protected":false,"clean_render":"<p class=\"has-drop-cap\"><strong>Si bien la cantidad de contenido vertical creado espec\u00edficamente para redes sociales sigue creciendo cada a\u00f1o, los cineastas y creadores de contenido est\u00e1n obligados a adaptar su equipo, el montaje de la c\u00e1mara y el estilo de filmaci\u00f3n a esta nueva forma de contenido. En este art\u00edculo de opini\u00f3n, analizaremos y reflexionaremos desde la perspectiva de un cineasta sobre la ergonom\u00eda y las cuestiones pr\u00e1cticas de filmar en vertical, as\u00ed como sobre lo que podr\u00edamos esperar en el futuro para hacernos la vida m\u00e1s f\u00e1cil.<\/strong><\/p>\n\n\n\n<p>Instagram present\u00f3 Reels en agosto de 2020 y TikTok ha sido un actor importante en la industria de contenido de formato corto desde 2018. M\u00e1s recientemente, YouTube tambi\u00e9n se uni\u00f3 al juego con YouTube Shorts en 2021.<\/p>\n\n\n\n<p>Muchos cineastas como yo han estado creando videos 16:9 &#8220;tradicionales&#8221; durante d\u00e9cadas. Luego, comenzaron a aparecer videos verticales 9:16 y, al principio, muchos de nosotros no cre\u00edamos que llegar\u00edan para quedarse. Sin embargo, nos guste o no como cineastas, los videos verticales llegaron para quedarse. Para agregar algunas estad\u00edsticas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>El 82% de los usuarios de Internet prefiere ver contenido de video en sus tel\u00e9fonos en orientaci\u00f3n vertical (fuente: <a href=\"https:\/\/medium.com\/@Wibbitz\/7-stats-that-show-why-vertical-video-is-king-on-social-media-cfd3df6e199d\" target=\"_blank\" rel=\"noreferrer noopener\">Wibbitz<\/a>)<\/li>\n\n\n\n<li>Instagram Stories y Reels informan hasta un 80% m\u00e1s de participaci\u00f3n cuando se usa video vertical. (Fuente: <a href=\"https:\/\/www.socialmediatoday.com\/social-business\/facebook-releases-new-report-video-consumption-behaviors-facebook-and-instagram\" target=\"_blank\" rel=\"noreferrer noopener\">SocialMediaToday<\/a>)<\/li>\n\n\n\n<li>TikTok es una de las aplicaciones m\u00e1s descargadas en todo el mundo y YouTube Shorts genera m\u00e1s de 70 mil millones de vistas diarias (fuente: <a href=\"https:\/\/blog.google\/products\/ads-commerce\/youtube-shorts-ads-select-lineups-abcds\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Blog<\/a>)<\/li>\n<\/ul>\n\n\n\n<p>As\u00ed es: los videos verticales no desaparecer\u00e1n en el corto plazo y, como profesionales, tenemos que adaptarnos. Este nuevo formato tambi\u00e9n genera nuevos desaf\u00edos.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-900x506.jpg\" alt=\"Shooting vertically with Canon and Blackmagic Design\/DJI cameras\" class=\"wp-image-366938\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_01.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">Cr\u00e9dito de la imagen: Canon \/ DJI<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Creaci\u00f3n de videos verticales<\/h2>\n\n\n\n<p>Hay dos formas de crear videos verticales. El primer m\u00e9todo es recortar un video 4K\/16:9 normal para crear una versi\u00f3n 9:16. No soy un gran fan\u00e1tico de hacer eso y solo recurrir\u00e9 a esa opci\u00f3n si tengo que filmar en formatos 16:9 y 9:16 simult\u00e1neamente, porque compromete la calidad y hace que el encuadre sea una verdadera molestia. De hecho, incluso con tomas con tr\u00edpode est\u00e1tico, intentar encuadrar dos salidas para diferentes relaciones de aspecto simult\u00e1neamente suele dar como resultado composiciones sub\u00f3ptimas para ambos formatos. Y m\u00e1s a\u00fan si est\u00e1s grabando con la c\u00e1mara en la mano o con un estabilizador, hace que encuadrar tus tomas sea a\u00fan m\u00e1s complicado.<\/p>\n\n\n\n<p>La segunda forma de grabar videos verticales es girar la c\u00e1mara 90\u00b0. Este es mi enfoque favorito cuando se entrega exclusivamente para las redes sociales. De hecho, en mi opini\u00f3n, hace que encuadrar las tomas sea m\u00e1s f\u00e1cil ya que &#8220;lo que ves es lo que obtienes&#8221;. Adem\u00e1s, te beneficias del aumento de resoluci\u00f3n\/nitidez incluso si (y es recomendable) cargas Reels en 1080P.<\/p>\n\n\n\n<p>Ahora bien, uno de los problemas m\u00e1s grandes que muchos enfrentamos cuando grabamos en vertical es que las c\u00e1maras mirrorless y de cine no est\u00e1n dise\u00f1adas inherentemente para eso.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-900x506.jpg\" alt=\"RigWheels 90-degree vertical camera mount\" class=\"wp-image-359047\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/10\/RigWheels90DegreeVerticalCameraMount_01.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">Montura vertical de c\u00e1mara de 90\u00b0 de RigWheels. Cr\u00e9dito de la imagen: RigWheels<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Montaje de c\u00e1maras para grabar en vertical<\/h2>\n\n\n\n<p>A lo largo de los a\u00f1os, muchos accesorios de c\u00e1mara de terceros han desarrollado soluciones para girar las c\u00e1maras de lado y grabar en vertical. Por ejemplo, podemos mencionar el <a href=\"https:\/\/www.cined.com\/es\/rigwheels-90-degree-vertical-camera-mount-released\/\" target=\"_blank\" rel=\"noreferrer noopener\">soporte<br>de c\u00e1mara vertical de 90\u00b0 RigWheels<\/a>, la <a href=\"https:\/\/www.cined.com\/es\/tilta-foldable-arca-baseplate-released\/\" target=\"_blank\" rel=\"noreferrer noopener\">placa base Arca<\/a> plegable de Tilta o la <a href=\"https:\/\/www.cined.com\/bright-tangerine-sony-fx6-portrait-plate-released-social-media-cinema-rig-made-easy\/\" target=\"_blank\" rel=\"noreferrer noopener\">placa Bright Tangerine Portrait<\/a>, por nombrar algunos. Adem\u00e1s, muchos armazones para c\u00e1maras tienen puntos de montaje en los lados izquierdo y\/o derecho, lo que permite montar placas de liberaci\u00f3n r\u00e1pida en ellas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-900x506.jpg\" alt=\"The Canon EOS C80 has a 1\/4&quot;-20 mounting point on the right side for vertical shooting\" class=\"wp-image-353323\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/09\/CanonEOSC80_08-1.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">La Canon EOS C80 tiene un punto de montaje de 1\/4\u2033-20 en el lado derecho. Cr\u00e9dito de la imagen: Canon<\/figcaption><\/figure>\n\n\n\n<p>M\u00e1s recientemente, algunos fabricantes de c\u00e1maras han comenzado a reconocer que los creadores de contenido necesitan y solicitan activamente la capacidad de disparar verticalmente para las redes sociales. Canon, por ejemplo, comenz\u00f3 a incorporar un punto de montaje adicional de 1\/4\u2033-20 en el lado izquierdo de sus c\u00e1maras de cine Canon EOS C70 y <a href=\"https:\/\/www.cined.com\/es\/canon-eos-c80-announced-6k-full-frame-sensor-triple-base-iso-12g-sdi-output-and-much-more\/\" target=\"_blank\" rel=\"noreferrer noopener\">EOS C80<\/a>. Adem\u00e1s, algunas c\u00e1maras mirrorless y de cine pueden rotar su interfaz de usuario cuando disparan verticalmente.<\/p>\n\n\n\n<p>Si bien los puntos de montaje adicionales y las mejoras de la interfaz de usuario son excelentes incorporaciones, un problema importante es que todos los puertos de entrada y salida de la c\u00e1mara y los botones de control generalmente se encuentran en el lado izquierdo; Esto significa que al disparar en vertical, terminas con un Frankenrig estilo 2010 que parece de la \u00e9poca de la Canon EOS 5D Mark II. S\u00ed, volvemos a luchar con nuestras c\u00e1maras para hacer el trabajo, donde las palabras &#8220;ergonom\u00eda&#8221; y &#8220;facilidad de uso&#8221; han desaparecido del debate.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-900x506.jpg\" alt=\"\" class=\"wp-image-366946\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_03.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">Plataforma vertical Canon EOS C70. Cr\u00e9dito de la imagen: Jeff Loch<\/figcaption><\/figure>\n\n\n\n<p>Prob\u00e9 docenas de opciones diferentes de plataforma vertical para c\u00e1mara, cambiando los componentes en cada lado, pero todav\u00eda no he descubierto una soluci\u00f3n ergon\u00f3mica. Agregar receptores de micr\u00f3fono inal\u00e1mbricos, un monitor de c\u00e1mara, un transmisor de video inal\u00e1mbrico y mangos superiores\/laterales a una plataforma vertical para c\u00e1mara hace que operarla con la mano o en un gimbal sea a\u00fan m\u00e1s complejo. Asimismo, dado que la mayor\u00eda de las c\u00e1maras actuales tienen pantallas abatibles incorporadas, hay un punto de falla masivo y una protuberancia en la parte exterior de la c\u00e1mara. No me ha sucedido (todav\u00eda), pero creo que es probable que las pantallas se rompan en condiciones de grabaci\u00f3n dif\u00edciles. Por \u00faltimo, utilizar un EVF es casi imposible.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-900x506.jpg\" alt=\"\" class=\"wp-image-366943\" srcset=\"https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-900x506.jpg 900w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-300x169.jpg 300w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-768x432.jpg 768w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-1536x864.jpg 1536w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-340x190.jpg 340w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-460x259.jpg 460w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-409x230.jpg 409w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02-1600x900.jpg 1600w, https:\/\/www.cined.com\/content\/uploads\/2024\/12\/ShootingVertically_02.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Fotograf\u00edas verticales: \u00bfveremos un EVF?<\/h2>\n\n\n\n<p>\u00bfQu\u00e9 evoluci\u00f3n nos facilitar\u00eda la vida a la hora de grabar contenido vertical? Una de las soluciones m\u00e1s obvias ser\u00eda lanzar c\u00e1maras con sensores de imagen verticales. Tener c\u00e1maras con sensores de imagen verticales puede parecer una idea rara y loca, pero nos permitir\u00eda volver a las c\u00e1maras que tienen una forma y ergonom\u00eda \u201cnormales\u201d.<\/p>\n\n\n\n<p>Si llevamos esa idea un paso m\u00e1s all\u00e1, la capacidad de rotar todo el sensor de imagen (como los drones DJI recientes) al grabar verticalmente tendr\u00eda mucho sentido.<\/p>\n\n\n\n<p>\u00bfHabr\u00eda demanda de este tipo de c\u00e1mara por parte de los usuarios? Si un modelo de c\u00e1mara ofreciera la opci\u00f3n de rotar el sensor de imagen sobre la marcha (incluso con un costo adicional), no dudar\u00eda en pagar por ello.<\/p>\n\n\n\n<p>Por otro lado, no veo c\u00f3mo los fabricantes de accesorios para c\u00e1maras de terceros pueden resolver todos los problemas que mencion\u00e9 anteriormente. De hecho, por muy buenas que sean las soluciones, eso no cambia el hecho de que las c\u00e1maras no est\u00e1n pensadas ni dise\u00f1adas para grabar contenido vertical de f\u00e1brica.<\/p>\n\n\n\n<p><strong>\u00bfSueles grabar contenido vertical para las redes sociales? \u00bfHas encontrado una soluci\u00f3n de montaje que te funcione? \u00bfQu\u00e9 opinas de las c\u00e1maras con sensores de imagen verticales? \u00a1No dudes en contarnos en los comentarios!<\/strong><\/p>\n<367016-main-buylinks\/>"},"excerpt":{"rendered":"<p>Si bien la cantidad de contenido vertical creado espec\u00edficamente para redes sociales sigue creciendo cada a\u00f1o, los cineastas y creadores de contenido est\u00e1n obligados a adaptar su equipo, el montaje de la c\u00e1mara y el estilo de filmaci\u00f3n a esta nueva forma de contenido. En este art\u00edculo de opini\u00f3n, analizaremos y reflexionaremos desde la perspectiva de un cineasta sobre la ergonom\u00eda y las cuestiones pr\u00e1cticas de filmar en vertical, as\u00ed como sobre lo que podr\u00edamos esperar en el futuro para hacernos la vida m\u00e1s f\u00e1cil. Instagram present\u00f3 Reels en agosto de 2020 y TikTok ha sido un actor importante en la industria de contenido de formato corto desde 2018. M\u00e1s [&hellip;]<\/p>\n","protected":false},"author":15720,"featured_media":366937,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":null,"tags":[86286,86282,86283,86284,86285,38134,38135,38941,36710,25322],"tag_label":[54642],"brand":[],"class_list":["post-367016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-vertical-filming-es","tag-filming-for-social-media-es","tag-916-shooting-es","tag-instagram-filming-es","tag-tiktok-filming-es","tag-vertical-format-es","tag-vertical-shooting-es","tag-social-media-es","tag-camera-rigging-es","tag-camera-rig-es","tag_label-opinion-es"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.10 (Yoast SEO v23.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Filmaci\u00f3n Vertical para Redes Sociales - Ergonom\u00eda y cuestiones pr\u00e1cticas | 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