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Chauvet, a developer of luminaires, trussing, controllers, atmospherics, and related lighting equipment based in Florida, USA announced the acquisition of LiteGear, a company known for manufacturing LED lighting solutions for the film and television industry. If you are not familiar with Chauvet, it might be that you heard about Kino Flo, a company that specializes in producing soft Fluorescent tube lighting solutions that were also acquired by Chauvet during the summer of 2021.
It seems as if the competition in the field of lighting solutions for cinema and TV is getting tougher and as a result, acquisitions are a thing that we should expect to see more often. This time, it is Chauvet who has now announced a “strategic acquisition” of LiteGear. According to the company, with this acquisition, Chauvet is forming its own Cinema Group (CCG), starting with the Kino Flo and LiteGear brands with plans for further expansion by including more brands.
The new division will focus on expanding into the cinematic lighting markets, and as our industry is facing a challenging time, it will be interesting to follow and see what role the new group plays.
If you are a LiteGear customer or placed an order before this announcement was made, you might be interested in taking a look at this Frequently Asked Questions page.
Nowadays, good affordable LED lights can be found everywhere so for us customers, service next to advanced technology might be the most essential thing to expect. But what do you think about this announcement? Do you take it as a sign of things to come as our industry is rapidly changing or is it just a natural development? Please share your thoughts with us in the comment section below.
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Johnnie Behiri is a documentary filmmaker with more than three decades behind the camera: he learned the craft in daily television news gathering, filmed for Japan's public broadcaster NHK, and spent eight years shooting and editing for BBC News. He joined cinema5D in 2011 and has co-owned and co-run CineD and MZed ever since. Johnnie writes many of CineD's camera reviews, co-hosts our weekly Focus Check podcast, and heads CineD's manufacturer relationships and product development.