Blackmagic Cinema Cameras release update

August 1st, 2013
Blackmagic Cinema Cameras release update

blackmagic 4k and pocket cinema cameras

Well, July has been and gone, where are the new Blackmagic cameras?

After speaking with Andrew Reid of EOSHD last week, Blackmagic released the following statement regarding the shipping dates for the Blackmagic Pocket Cinema, and Blackmagic 4k Cinema Camera.

“Blackmagic Design is making significant progress in production of the new Blackmagic Pocket Cinema Camera and Blackmagic Production Camera 4K. Full production manufacturing is underway on the Pocket Cinema Camera with first production units in final testing. This is inline with our initial expectations of the end of July and means the camera will start to ship in quantity during August. There are several weeks of work to do on Production Camera 4K before this will enter full production manufacturing, however we expect to ship the first quantities of this model before the end of August.”

If I’m honest, I was a little surprised by this news. Just a week before this, Europe’s largest dealer CVP sent a frustrated email to their customers stating that they had no idea when they were receiving quantities of either camera. I was therefore expecting a much later release date for both.

Well, yesterday Twonerdsflipout released a conversation they’d had with Blackmagic:

“So last week we had said the pocket cameras are shipping from the factory, we needed a few more days to get the last bits tightened up, and get a few more clearances before we let them go. We just got that yesterday afternoon so the first few cameras that we’ve kind of already been receiving actually left Blackmagic U.S. yesterday (Tuesday, July 30th), and I think the rest of the world will start shipping their cameras today (to retail outlets). So the pocket cameras are now shipping. We’re obviously running a limited run from the factory, but we’re getting new cameras everyday, so those will continue to ramp through the next couple weeks.”

The article also comments on the Blackmagic 4K cinema camera, but no news has changed since the quote from EOSHD.

So The Pocket Cinema Cameras are now shipping (in small quantities). It will be considerable time before Blackmagic clear pre-orders and get ready stock on the shelves. So don’t expect there to be immediate stock with retailers.

Due to the infamous trouble with the first blackmagic cinema camera, there’s a lot of pressure behind these releases. Have you pre-ordered either of the new cameras? What are your thoughts?

Click here to pre-order the Pocket Cinema Camera, and here to pre-order the Blackmagic 4k Cinema Camera.

via EOSHD/Twonerdsflipout

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George Lefas
George Lefas
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August 22nd, 2013

BlackMagic is not Sony, Canon, or Panasonic. This is their first venture into the cinema camera market, and what they have accomplished so far is simply amazing. BlackMagic is on a steep learning curve, not just in designing and engineering such capable cameras at such an unbelievable price point (with DaVinci to boot!). but in structuring their manufacturing and logistics support. This is not easy for a first time company doing what they are doing; they are accomplishing an awful lot with very little.
Western culture has over the last three to four generations become a society of self-entitlement
and immediate gratification. So, let’s all lighten up here, stop the bitching, and exercise a little patience. These cameras BMD have so far delivered, or are expecting to, are being delivered in good faith. For what they are giving us, let us appreciate the time necessary for them to do so.

Mark White
Mark White
Guest
August 14th, 2013

I have pre-ordered a pocket cinema camera from CVP. Their website stated that they were going to take first delivery today (14th August 2013) but now it just states “Pre-order” with no date. I have called them, and they don’t know when.

It is the same problem with major photographic companies such as Nikon, Canon, Olympus, etc. There is never a official launch date for any new product. I just turns up when it turns up.

We live in a world where courier companies can delivery anywhere in the world within 24hrs at a price. I can tell you that I would pay for a quick delivery. Why can’t they give a date (even if it’s a later date) and make sure that all their distributers have good stock levels on that date? At least then people will know, and be able to plan.

I know it’s not quite the same thing, but movies on DVD and Blu-ray plus computer games all have release dates, and on that date you are guaranteed to walk into a store and pick one up.

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